Tiwa Savage
Afrobeats Queen Talks Importance of Relatability, Fashion, and Building Strong Fanbases
In a recent interview on the Shopping The Sneakers podcast, Nigerian Afrobeats icon Tiwa Savage emphasized the vital role that building meaningful connections with fans plays in an artist’s career. According to Tiwa, success in the music industry isn’t just about releasing hit songs—it’s about fostering genuine relationships with fans that extend beyond the music itself.
Tiwa explained that to truly resonate with their audiences, artists must be mindful of their entire persona, including their fashion choices and overall image. She pointed to fellow Afrobeats stars like Wizkid, Davido, and Burna Boy as examples of artists who have successfully stayed relevant by prioritizing their relationships with fans.
“It’s not just about the music; it’s your fanbase and your brand. You’ve got to think about your fashion, and you have to be relatable,” Tiwa said. “A lot of times, artists are just putting out music without truly connecting with the fans.”
Tiwa further stressed that cultivating a solid fanbase is essential for lasting success in the industry. She noted that Wizkid, Davido, and Burna Boy have all maintained their relevance by creating strong, lasting bonds with their followers, making their presence known whether they’re releasing new music or not.
“They love their lifestyles. Whether they’re dropping a song or not, they’re in the conversation,” Tiwa continued. “It’s really important to build a fanbase. You are only as strong as your team.”
Watch the full interview below:
Through her insights, Tiwa Savage underscores the importance of building connections that go beyond music, making it clear that an artist’s brand and the relationships they nurture with their fans are just as critical to their success.
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Glue Dream strain There is definately a lot to find out about this subject. I like all the points you made